WATERBOYS IMC Reccomendations
This was a project done for a Integrated Marketing Campaigns for Non Profit Organizations class, we worked with a real world non-profit to understand their strengths and weaknesses and presented this to them at the end of the semester
Imaginarium Annual Report/Vision plan
This was a theoretical project for my Theatre Management class, we spent the semester developing a theatre company and then at the end had to compile all that work into a document to present, which I decided to turn it into an Annual Report/Vision Plan booklet
TRADER JOE's DIGITAL MARKETING STRATEGY
This was a project done for Content Marketing & Analytics class, we analyzed the current marketing strategies of Trader Joe's and provided some possible ideas to improve
Feed theoretical marketing agency
In a class I took with Peter Mitchell, called Advanced Campaigns, the entire semester was a simulation of working in a real life marketing agency. As a group we had to develop our agency's name, visual identity, and target market/clients. This was our one page document encapsulating our agency
Bubly white space opportunity
Following the creation of our digital agency Feed, we started working with our client Bubly. This was a presentation for an initial pitch, identifying white space opportunities for the possible campaign
Imaginarium Press release
This was a press release I wrote for the announcement of my new theoretical theatre company. Announcing the new leader, the values of the company, and the inaugural season
bark box brand style guide
For this project, we had to pick a brand, research the brand style/design, and then create a brand style guide that the company could use to ensure consistent brand identity across all platforms