RADIUM GIRLS
Produced by Wake Forest University Studio Series
Poster Design | Social Media Content Creation | Promotional Video | Audition Promotion | Logo Design | Instagram Reels | Ticket Management | Advertisement Design
In Radium Girls, young women working in a watch-dial factory are unknowingly exposed to lethal amounts of radium, believing it to be harmless. As they begin to suffer from mysterious illnesses, they fight against a powerful corporation that denies responsibility, all while time quite literally ticks away for them. The passage of time is both a silent observer and a relentless force, ticking away as the characters unknowingly march toward their fate. Key elements I wanted to highlight in the marketing of this show were the motif of time, the glowing green radium, and the historical aspect of this story.
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ABOUT THe show
In 1926, radium was a miracle cure, Madame Curie was an international celebrity, and luminous watches the latest rage—until the girls who painted them began to fall ill with a mysterious disease. Inspired by a true story, Radium Girls traces the efforts of Grace Fryer, a dial painter, as she fights for her day in court. Her chief adversary is her former employer, Arthur Roeder, an idealistic man who cannot bring himself to believe that the same element that shrinks tumors could have anything to do with the terrifying rash of illnesses among his employees. As the case goes on, however, Grace finds herself battling not just with the U.S. Radium Corporation, but with her own family and friends, who fear that her campaign for justice will backfire.